Decision Maker: Assistant Director of Development
Decision status: Recommendations Approved
Is Key decision?: No
Is subject to call in?: No
To draw down £250k capital funding for
the Welcome and Wayfinding project, approved under the Council's
capital programme at 2018/19 budget setting.
Town Centre Welcome and Wayfinding is a
project to deliver new wayfinding signage and infrastructure for
the Town Centre.
As the landscape of the town centre changes with an abundance of
re-developmment including the regeneration of the train station,
markets and high street, as well as the changing retail, leisure
and entertainment offer, wayfinding is key to the town's visitor
experience.
As part of the Town Centre Urban Masterplan, wayfinding is crucial
to welcoming and showcasing all that Doncaster has to offer, with
particular emphasis on areas such as the train station as a key
gateway to visitors entering the town, the markets area including
the new Wool Market set to open in Spring 2019 and the Civic
Quarter area with its cultural offer which is planned to expand
even further. All of this as well as retail, leisure events and
tourist attractions on offer means Doncaster's signage needs to be
adapted to keep up with the Council's direction of travel and
deliver the best possible experiences for visitors.
This Officer Decision Record seeks approval to draw down funding
under the Council's capital programme budget 2018/19 to 2021/22 for
the Welcome and Wayfinding Project.
Do Nothing - Would not deliver the Wayfinding
project which is needed and expected under the capital
programme.
Drawdown all funding in 2019/20 financial year - would not allow
any design development and preliminary work to be undertaken in
2018/2019 which would delay programme and risk system not being
delivered until 2020-2021.
Publication date: 15/01/2019
Date of decision: 14/01/2019
Accompanying Documents: