Decision details

See attached ODR for full details

With the supplier GovDelivery Cloud Communications Platform, users sign up for information feeds of their choice through a portal on the Council’s website, increasing customers’ choice and ability to self-serve.

The GovDelivery platform is a specialist email alerts service designed specifically for Central and Local Government. With GovDelivery, people are encouraged to sign up and register for emails tailored to their individual needs.

This email platform offers the opportunity for us to communicate and engage with a target audience very quickly. It means that we can send specific emails directly to the required audience, who have already confirmed their interest in that specific topic. We only send messages to those who have signed up and given their consent to receive messages on chosen subjects. They can opt out at any point with the ‘unsubscribe’ option on every email sent.

See attached ODR for full details